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Reading the data

The Listings tab

How your listing and your competitors' listings compare on the basics shoppers notice, and how Best Sellers Rank and estimated revenue moved, with every listing change marked on the day it happened.

The Listings tab of the product page reads the product pages that JustRanks captures every day for your product and each competitor. It has two views.

Retail readiness

A table with you and your competitors, one row each, showing how attractive each listing is to a shopper. The Retail readiness score counts how many of ten basics a listing meets: enough images, a video, A+ content, enough bullet points, a title of a good length, a good rating, enough ratings, fast delivery, being in stock and not being marked as frequently returned.

Each check has its own column, so gaps stand out at a glance, and the count of Competitors meeting it shows which basics are standard among your rivals. Hover over the score to see what is missing. Further columns show the price, fulfilment, number of sellers, variants and brand story.

BSR & revenue

Choose a product, yours or a competitor's, to see its Best Sellers Rank and estimated revenue over the selected period. Days with listing changes are marked on the chart, so you can see whether a change worked: a new main image, a price cut, a deal or a lost Buy Box, and what happened to sales rank in the days after.

Below the chart, every change of that product in the period is listed with its day: price, coupons and deals starting or ending, title, images, bullet points, A+ content and videos, the Buy Box seller, stock, rating and variants. Many of these also arrive as signals.

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