The keyword heatmap
One row per keyword, one column per day. Green is a strong position, red a weak one — so a losing keyword shows up as a colour change before you look at any number.
Averages hide the thing you need to see. A stable average position can be two keywords improving and two collapsing. The heatmap is where that becomes visible.
How to read it
Each row is one of your keywords, each column a day or a week depending on the setting. The colour of a cell is the position on that day: strong positions green, weak ones red, no ranking at all left blank.
You are not reading values, you are reading shape. A row that fades from green to red over two weeks is a keyword you are losing. A row that is patchy rather than coloured is a keyword you rank on intermittently — which averages will report as a middling position and which is really a different problem.
Hover any cell for the exact position on that day.
The columns on the left
Before the calendar: the keyword itself with its tier as a coloured dot, then its average position, JustRanks Score, visibility, Top 10 count and sponsored presence over the selected range. A Δ column appears when you have a comparison period selected — it shows how far the keyword moved, with the arrow carrying the direction. See Δ Position.
Sort by any of these. Sorting by Δ is the fastest way to find what changed.
Daily or weekly
Daily shows every capture. Weekly averages each week into one column, which is the better view over long ranges — daily columns become unreadable past a few weeks, and day-to-day noise obscures a trend that weekly makes obvious.
Selecting keywords
Tick individual keywords to narrow the view. This also drives the movement comparison, which lays the first and last day of the range side by side for the selected terms — useful for answering "what actually changed this month" without reading thirty rows.